CRM - Manage personal conversations at scale | Nilead Marketing

Studies have shown that retaining current customers is 6 to 7 times less costly than acquiring new ones.

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Target
Segment customers based on past interaction and collected information.
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Converse
Have personalized back and forth conversation with your customers.
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Measure
Track the performance of your messages, do A/B testing and improve them.
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Plan
Schedule your marketing campaign and ensure that you do not miss a deadline.
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Target-1

Target the right people with the right message at the right time.

Easily segment your customers using their demographic information and past interactions to send them perfectly customized messages.
Target people based on behaviors, past orders, and data collected from other sources.
Customize your messages by injecting personalized data into your messages.
Efficiently compose beautiful and effective messages using templates.
Deliver your message at the best time for you and your customers.
Target people based on behaviors, past orders, and data collected from other sources.
Customize your messages by injecting personalized data into your messages.
Efficiently compose beautiful and effective messages using templates.
Deliver your message at the best time for you and your customers.
Converse-1

Have conversations with your customers to keep them engaged and interested

Keep your customers engaged by creating an ongoing, two-way digital dialogue across all of your channels. Build a living profile of the most unique aspects of each individual and you get personal with your messages.
Centralize your most important conversations with your leads to one place.
Mark important aspects about your leads that you can later use for personalization.
Create custom fields to store additional information about your customers.
Scripted reactions based on the users’ interactions or updated information to send out personalized messages.
Centralize your most important conversations with your leads to one place.
Mark important aspects about your leads that you can later use for personalization.
Create custom fields to store additional information about your customers.
Scripted reactions based on the users’ interactions or updated information to send out personalized messages.
Measure-1

Track performance and optimize your messages and campaigns.

There is no such thing as perfect but if you can measure and detect low performance then you can improve your productivity and success rate.
Track your customers' interaction with your messages to measure performance.
Test your messages against variants and control groups to measure impact.
Run your data through BI tools such as Google's Data Studio using our open data connector.
Track your customers' interaction with your messages to measure performance.
Test your messages against variants and control groups to measure impact.
Run your data through BI tools such as Google's Data Studio using our open data connector.
Plan-1

Inbound marketing is 90% content focused and we need to have a clear plan.

Create marketing plan with K.I.S.S metrics and make sure you never miss a deadline to submit your content.
Plan your marketing campaign, assign tasks and hold people responsible.
Push your created contents to your website, social networks and other publishing platforms.
Integrate a powerful system to easily manage your content and keep your website fresh and engaging.
Our in-house and freelance writers can help you to meet your deadlines
Plan your marketing campaign, assign tasks and hold people responsible.
Push your created contents to your website, social networks and other publishing platforms.
Integrate a powerful system to easily manage your content and keep your website fresh and engaging.
Our in-house and freelance writers can help you to meet your deadlines
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