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Fitness website design tips

Explore best practices for 


websites to improve your current site or get new ideas. Check some free sample sitemaps and user-flows that you can use for your website.


A stylish and friendly website impresses visitors and inspires trust

Despite the convenience of a simple Facebook page, your fitness website is the only tool that allows you to fully control your branding, your content, and your data.

Your website is your number one representation to persuade new clients and engage with current clients. You can also integrate it seamlessly with your gym management software to sell memberships, session credits, services, and goods online.

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1. Impress at first sight

There is no need to spend a fortune on your website, but you should ensure that it is presentable, has consistent styles, and adheres to your branding.

2. Keep things easy to find

It might be tempting to showcase all the training programs and ongoing activities you have. Keep in mind that your visitors may feel overwhelming when they view your site.

3. Nurture your relationships

Fitness businesses rely heavily on customer loyalty and word-of-mouth marketing. Make the website an easy tool for your customers to track their progress, communicate with others, and build an engaging community.

4. Embrace new technologies

Videos, Virtual Reality, Loyalty System, and Online Booking are just some of the new technologies that greatly enhance the customer experience. Have you considered building a fully immersive experience from booking to visiting with a website and mobile app integration?


A few useful tips that can help your website

Use high quality photos and videos

If possible, stay away from stock photos. Your customers want to see real people, real equipment, and real results. Even if you cannot afford to hire a professional photographer, you can still take good photos and videos with your phone.

Make it super easy to visit

You can greatly enhance your visitors' experience by having an online booking, navigational directions, and mobile tour assistants available. Make a video tour of your facility for potential clients to see before coming to your business.

Be active on social media

Connect and interact with your visitors as much as possible. Reach out to them via social media. Re-purpose your content to different formats and target audiences.

Make it easy to get in touch

Give your visitors various options to contact you. Some people may prefer a quick phone call while others may opt for the good old form.

Show your customer testimonials

Consumers trust online reviews, especially those from people they may know. If you are doing a good job, you should already have many happy customers. Publish testimonials of your customers on your website to build trust.

Get listed on local directories

Get on Google Map, Google Business, Yelp, and other local listing services. Take and upload professional pictures inside and outside of your business to help your potential customers find and review your place easier.


Get FREE sitemaps, userflows, and other tips for Fitness

Our team has researched the best websites and prepared an optimized structure and flow for you.


We have created working solutions for fitness


Free consulting

Our experts with experience in the industry will discuss the project objectives with you. If we can work with you toward a solution fit for your specific needs, we will calculate the exact cost and time to see if we can reach an agreement. 


Development & Customization

We will customize the layout according to the agreement, ensure that it meets all expectations, and perform great on all devices. Basic SEO will be set up and 3rd party integrations will be smoothed out.


Training & Data entry

We will provide a one-on-one training session along with all the necessary documents for you to manage and update your website. We can assist you with the initial batch of data entry if you have all the necessary text, images, and videos ready.


Deployment & Support

We will assist you to point your domain or sub-domain to the new website whenever you are ready. Technical support can be reached anytime to provide further help and support that you need to run your campaigns smoothly and succesfully.

Fitness website design, development solution

We understand the fitness industry and have put countless hours into perfecting the website design and features.

You can start with a single landing page or a simple website then improve it along the way. You can also go big and invest in a fully bespoke website package solution that will make you stand out from the rest. 

What's Included

Consulting from experts


User-centric design for hospitality


Built-in features & integration


Powerful platform to manage


Fast, Secure, and Reliable hosting 


Unlimited technical support

TOP -2-min

Responsive Website Solutions

Landing Design Package

From $249

If you need a single page to promote new collections, grand opening, events, start with this package and get the page up and running in a few days.

Website Design Package

From $949

If you want a fully-featured, multiple pages website to show your company, products, and services, start with this package and get the site up and running in a few weeks.