Sales of vitamins and supplements are expected to reach US $20B in 2021, an ever-growing market as more people become health-conscious. 77% of adults in the US report that they are "actively trying to improve their health in some way,".
Your website is your number one representation to persuade new clients and engage with current clients. You can also integrate it seamlessly with your sales and marketing workflow to engage with your customers, build trust and increase loyalty.
Branding is the key to establishing yourself as a must-try brand in the health and wellness space. Investing in branding and design helps you to avoid being just another nameless supplement hidden in the back of the store.
Your point of difference is like your "brand special sauce;" it's what sets you apart from your competitors and persuades people to try your supplements and vitamins. Your selling points should be front and center on all of your branding elements.
Supplement product businesses rely heavily on customer loyalty and word-of-mouth marketing. Make the website an easy tool for your customers to track their progress, communicate with others, and build an engaging community.
Videos, Loyalty System, and Online Seminars are just some of the new technologies that greatly enhance the customer experience. Use technology to guide your potential buyers through the discovery and learning stages so they can make informed decisions.
If possible, stay away from stock photos. Your customers want to see real products, real people, and real results. In this industry, trust is everything, so you don't want cheap pictures to harm your reputation.
Marketplaces such as Amazon and eBay have severe competition and high commission fees, but in return, you get huge exposure. If you do things right, you can then drive customers to your website and convert them into loyal subscribers.
Connect and interact with your visitors as much as possible. Reach out to them via social media. Re-purpose your content to different formats and target audiences.
Give your visitors various options to contact you. Some people may prefer a quick phone call while others may opt for the good old form.
Consumers trust online reviews, especially those from people they may know. If you are doing a good job, you should already have many happy customers. Publish testimonials of your customers on your website to build trust.
Build a community of users, allow them to participate in product development, and consider their feedback seriously. A customer's word is more trusted than any promotion that you can write.
Our team has researched the best websites and prepared an optimized structure and flow for you.
Our experts with experience in the industry will discuss the project objectives with you. If we can work with you toward a solution fit for your specific needs, we will calculate the exact cost and time to see if we can reach an agreement.
We understand the supplement products industry and have put countless hours into perfecting the website design and features.
You can start with a single landing page or a simple website then improve it along the way. You can also go big and invest in a fully bespoke website package solution that will make you stand out from the rest.
If you need a single page to promote new collections, grand opening, events, start with this package and get the page up and running in a few days.
If you want a fully-featured, multiple pages website to show your company, products, and services, start with this package and get the site up and running in a few weeks.